Dave Taylor has more than 20 years of hands-on, domestic and international marketing management experience.
“For the past twenty-two years, I have utilized my unique blend of creative and analytical skills developing, implementing, and managing multi-million dollar marketing programs across a wide array of markets. I have successfully directed thousands of national and international campaigns designed to drive customer acquisition, improve customer relationships, and decrease customer churn.
My hands-on experience includes expertise in various marketing mediums including the Internet, email, SEO, direct & database marketing, public relations, broadcast media, social media, viral marketing and predictive analytics.
What sets me apart from other marketing executives is my ability to roll-up my sleeves and become intimately involved in my marketing programs. Because of my extensive creative and analytical background, I can step in, when necessary, and write copy; assist with the design of print or electronic collateral; develop test cell segments; create media plans; outline database marketing schemas, negotiate media or print contracts; or produce statistical results analysis.”
Dave holds an MBA in Marketing & Organizational Behavior from George Mason University and a BFA in Design from Massachusetts College of Art & Design.
